Mandatory Fields:
- Site ID, Tag ID
- EP / Sync URL - To be asked from your Pubmatic representative/support.
How to Find Your Site ID in Pubmatic:
Each Site on Pubmatic has a dedicated tag associated with it. To locate your Site ID:
Navigate to Inventory > Sites & Tags.
Locate the site you intend to implement on our platform.
Copy the Site ID and the Tag ID associated with it.
Make sure you select the correct site, as tags are configured specifically under each Site ID.
Site and Tag Creation:
Site:
1. Go to the Inventory tab and click on Sites & Tags.
2. In the Sites and Apps tab, click the dropdown beside Add Inventory and select Add a Site/App.
3. From the Platform dropdown, select Web, set the Site Domain as the publisher domain, and type a Site Identifier name (which will be used for domain approval later on).
4. Click Save Site/App.
Tag:
5. In the Sites and Apps tab, locate your site in the list and click the three-dot icon beside its name to reveal the Actions dropdown. Select Manage Ad Tags.
6. In the Ad Tags tab, click the dropdown beside Add Inventory and select Create Ad Tag.
7. In the Add New Ad Tag screen, select your site under Site/App, set Format Type to Video, Response Code to VAST, and Attributes to RTB.
8. In Video Preferences, please ensure your setup corresponds to the below:
9. In Basic Details, name your Ad Tag and click Save.