CedatoX provides a simple and smart way for two Cedato's partners to connect. It enables Cedato customers to expand their monetization options.
CedatoX is driven by Cedato’s video bidding technology. It provides a simple to operate, private and direct Supply/Demand connection between two Cedato partners. Cedato Supply items are presented as advertising opportunities (meaning placements where advertisements can be played) to be matched with the best Cedato Demand items (meaning advertisements to be played) in order to optimize fill rate and revenue for both Cedato partners.
A CedatoX Supply item enables a Cedato partner to connect with another CedatoX partner in order to buy Inventory from other CedatoX partners using their Demand items.
See Working with CedatoX.
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