This guide covers everything you need to get started with the AI analyst: where to find it, what you can ask, how results are delivered, and how your data stays private.
What is the AI analyst?
The AI analyst is a chat assistant built into the EX.CO platform that answers questions about your data. Ask anything in plain language and get answers, trends and insights in seconds, without the need to build reports or set up dimensions and filters.
Where do I find it?
Open the AI analyst from the bottom-left corner of the platform toolbar.
What can I ask?
The AI analyst covers all of your reporting data. Any metric or dimension available within your reports can be queried. For example:
- How did yesterday’s revenue compare to the prior week average?
- Which metrics are trending down over the past 7 days?
- Show me last month's top performing geos
Answers come back as text, tables or charts. You can copy any result or download it as a CSV to use outside the platform.
Good to know
- The AI analyst accesses your account data only. It can't access other areas of the platform, such as the media library or the demand and supply management sections.
- It is read-only. It answers questions but can't take actions, like changing settings.
- No memory between sessions. Each session starts fresh, and conversations aren't saved after you log out.
Privacy
The AI analyst only sees data from the account you're using it in. Your data is never mixed with or shared with other accounts.
Any feedback?
We'd love to hear how you're using the AI analyst. Please reach out to your EX.CO account manager with questions, ideas or feedback.